C-Level Coke and Nike execs back NY and London-based AI firm bringing predictive analytics to brick-and-mortar retail olvin.com

Olvin crunches over 100bn data points each day to give business owners real-time insights to help them drive footfall, cut costs and better understand what sort of physical footprint they need.

It was recently awarded AI Product of the year by Product Hunt and has signed up more than 350 early adopting businesses ranging from craft-store owners through to fast-food outlets.

Founder & CEO Sam Amrani believes that once the pandemic is through, there will be a rebalancing of physical retailing across the West.

Sam Amrani said: “E-commerce has increased exponentially in most markets, but that doesn’t mean physical retail is dead. It’s true that some areas — like fast-fashion — won’t return in the same way, but brands like Brooks Brothers have had their day and firms like J.C. Penney were badly run businesses that failed to innovate. Plenty of firms are innovating and they are the ones who will benefit from using big data to map out recovery, work out where they should be positioned and how they maximize the potential of a physical presence.